The Complete Cardinal Guide




It’s About You.

We want to bring you the financial products and services you need to feel secure, happy, and prepared for retirement. Your goals become our goals – it’s that simple.

Service from the heart: Our Story.

At Cardinal, we work with our hearts. Our advisors work to know your needs, care about you and your family, and help you build security in retirement.

Our CEO Hans Scheil founded Cardinal Advisors in 2010. After over 40 years of experience, Hans became convinced that there was something missing from the large insurance companies he had worked before: They lacked empathy.

Instead of focusing on caring for customers, Hans watched the focus at those companies morph into a competitive and commission-centric environment.

Hans had been a caregiver for his mom, dad, and grandmother and knew how difficult retirement planning and caregiving could be and wanted to be a part of a company that understood that. He opened Cardinal Advisors in pursuit of an agency that would succeed where the others had failed: To provide expert services while never taking the focus off of client needs and desires. Our advisors joined Hans to further this mission.

Hans and his staff are FANTASTIC! They are teaching this “middle age” dog all about Social Security and Medicare! Thank you!


Happy Customer

If you’re like me and the thought of beginning the financial planning and life insurance process scared you Hans, Barbara and Jim are the people you want to have walk you through the process. I couldn’t have asked for a more honest and easy group to work with!


Happy Customer

Awesome people, they’re very good at helping others and meeting their needs.


Happy Customer

These are just a few comments left by some of our clients and customers who use our content. Want to see more reviews and questions answered? Check out our Amazon pageFacebook reviews, or Facebook comments!

How we work.

Cardinal Advisors is unique because we’re educators before we’re brokers. On top of that, all of our advisors operate by the fiduciary standard. In other words, our first goal is to answer your questions whether we represent what you need or not!

In this way, we’re able to pursue Han’s mission. If we represent what you need, we’ll help you buy it- if not, we’ll recommend where you can go to get what you need. Our advisors are all paid on salary and from the insurance companies when we help you buy a plan. This means we don’t charge you for our services.

Our services, The 7 Worries:

1. Medicare

What is Medicare? What are its Parts? We also walk you through how Medicare covers your prescriptions. Learn more about Medicare.

2. Social Security

What age should I take my Social Security? We help you optimize your benefits and figure out how your spouse’s Social Security affects you. Check out common questions.

3. Long-Term Care

How do I plan for Long-term Care? Over 70% of people 65+ will need Long-Term Care options. Most of our clients opt for at-home care. Start exploring your choices.

4. IRAs

How do IRAs work? What’s the difference between Roth IRAs and Traditional IRAs? We help plan required minimum distributions too. Weigh your options.

5. Life Insurance

Are there different kinds of life insurance? How do I go about estate planning? How do taxes factor into all of this? Begin here. 

6. Retirement Income

Planning for retirement income is all about gauging risk vs. reward. Not interested in risk anymore? We understand. We’ll introduce you to annuities. Manage your risk.

7. 62+ Taxes

We’ll help you strategically plan your Social Security taxes, Medicare surcharges, and income taxes. The goal? To minimize them as much as possible. Let’s talk taxes.

[Insert Worry Here]

Don’t see your question in the 7 Worries? No problem! Give us a call, email us, or fill out the contact form on the site. Ask away.



Hans “John” Scheil

Founder and CEO

John is the author of The Complete Cardinal Guide and leads Cardinal Advisors with over 40 years of experience specializing in helping individuals at or near retirement reach their retirement goals. John’s career began at the age of 18, when he sold insurance while attending college full time, and his years in the insurance industry included positions as a Branch Manager, National Sales Director, and Senior Vice President for several nationally recognized insurance companies.

John holds a Bachelor of Science degree from Northern Illinois University (1980) and a Master of Science in Management from The American College (2007).

Doug “Buddy” Amis

Vice President

Buddy has been with Cardinal since the beginning. He began his career at a nationally-recognized broker and investment dealer and earned his CFP® certification directly under John when he joined Cardinal’s team.

Currently, he’s co-authoring the soon-to-be released second edition of “The Complete Cardinal Guide to Planning for and Living in Retirement”.

Buddy holds Economics and English degrees from the University of North Carolina at Chapel Hill. He earned the Kenan-Flagler Business Certificate from the University of North Carolina and a Certificate of Business Excellence from the University of Nebraska at Omaha’s College of Business.

Take the Next Step.

Call (919) 535-8261 today for a FREE quote comparison of more than 30 companies!

Making Medicare (and retirement) Easy

Our site and our agents are here to give you valuable, unbiased information about your Medicare choices. Find out more info about parts, plans, and prescriptions quickly.

Support for Life

We provide lifetime assistance with your insurance policies. We're here to help you sort through the statements, resolve unpaid claims, and search for affordable options that fit your needs. You are not in this alone.

We work for you, not the insurance companies

No more having to find the only guy in town who sells for one insurance agency. At Cardinal, we are licensed in all 50 states and D.C. with clients in every location. We sell for over 30 insurance companies, and can get you the best priced plan for your needs.

Connect with us:

Office Locations:

Durham Office
2530 Meridian Parkway, Suite 100
Durham, NC 27713
(919) 535-8261

Charlotte Office
8307 University Executive Park Dr, Suite 252
Charlotte, NC 28262
(704) 412-6494

Greensboro Office
6520 Airport Center Drive, Suite 100
Greensboro, NC 27409

Medicare experts paired with financial planners - CFPs®, fiduciaries, required to put our clients first.

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